15 Best Local SEO Companies in Portland (2025)
“TL;DR: Short‑list 2–3 agencies that fit your niche and budget, then run a structured vetting call using the checklist below. Don’t over‑index on “#1” badges—look for repeatable results in your vertical and honest talk about timeline/inputs.”
A quick note from Nesace Media
We’re a Portland‑metro shop that lives and breathes local search. We also get how annoying “best agencies” listicles can be—half of them are pay‑to‑play, the other half bury what actually matters under buzzwords. This guide is different:
- Transparent & practical. No fluff, no guarantees we can’t keep. We explain exactly how we vetted each pick and what they’re best at.
- Local-first. Portland neighborhoods behave like micro‑markets. Montavilla ≠ Mississippi Ave ≠ Downtown. We factor that into pricing and timeline expectations.
- No pay‑to‑rank. No one paid to be here. We included our own team for completeness (clearly labeled) and kept the same criteria for everyone.
Use this page to build your short‑list, then book discovery calls with a clear plan. If you want a head start on that plan, skip down to the 10‑point checklist and the mini Portland case blurbs to see what actually moved the needle.
🚀 CTA: Get a custom local SEO plan (built for Portland)
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- Primary → Get a custom local SEO plan
- Secondary → Book a 15‑minute call
How we selected
We cross‑referenced current Portland‑area short‑lists and directories (UpCity, Clutch, Semrush Agency Partners, curated lists) and verified each candidate’s local SEO offering on their site or profiles. We favored teams with public case studies, clear service pages for local SEO/GBP, and Portland‑metro presence. We also looked for:
- Demonstrated outcomes in local categories (service + city pages, review ops, citation cleanup)
- Clear scoping frameworks and realistic timeline talk (90–180 days for competitive categories)
- Fit by vertical: healthcare, home services, legal, SaaS, multi‑location
Note: We update this list periodically. Always validate pricing, services, and availability on discovery calls.
The 15 best local SEO companies in Portland (A–Z)
1) Anvil Media (Portland)
Full‑funnel digital marketing with longstanding SEO & PPC chops and Portland roots; publishes service detail and outcomes; active insights/blog. Good fit for brands wanting integrated search.
- Site: anvilmediainc.com
- Notable: Portland HQ, multi‑channel services
2) Brilliance (Portland)
Boutique team emphasizing hands‑on SEO and technical/content work; strong local directory/citation execution and multi‑engine optimization. Good for SMBs that want senior attention.
- Site: brilliancenw.com
- Notable: Technical depth, boutique engagement style
3) Delmain (Portland)
Niche focus on dental/local lead gen; strong fit for healthcare and multi‑location local SEO + web.
- Site: delmain.co
- Notable: Dental/healthcare specialty
4) Good & Gold (Portland)
Creative + performance; SEO, email, paid media; Portland office listed. Fit: ecommerce/creative‑led brands that still need technical SEO covered.
- Site: goodandgold.com
- Notable: Brand‑forward approach with search fundamentals
5) Gravitate (Vancouver, WA — Portland metro)
Established (since 1999) digital marketing & SEO; Vancouver HQ serving Portland; strong design + SEO blend. Fit: websites that also need CRO/SEO in one plan.
- Site: gravitatedesign.com
- Notable: Design‑heavy projects that require SEO baked‑in
6) Intuitive Digital (Portland)
B‑Corp values‑driven agency with clear SEO services and education content on local SEO. Fit: mission‑driven orgs, nonprofits, and services.
- Site: intuitivedigital.com
- Notable: Values alignment, education‑first approach
7) Logical Position (Portland area)
Large, process‑driven firm; SEO + PPC at scale with a Portland presence. Fit: multi‑location or higher‑throughput programs.
- Site: logicalposition.com
- Notable: Operational maturity, strong PPC/SEO pairing
8) Mad Fish Digital (Portland)
Certified B Corp with a mature SEO practice; publishes SEO service detail and Portland address. Fit: values‑aligned brands seeking transparent SEO.
- Site: madfishdigital.com
- Notable: Clear scoping and transparent reporting
9) Nesace Media (Hillsboro — Portland metro)
Local agency (that’s us) with deep local SEO, content, and analytics chops; strong Portland/Hillsboro cluster of guides and playbooks for local search. Fit: SMBs and growth‑stage teams wanting Portland‑specific strategies.
- Learn more: nesacemedia.com/local-seo-in-portland/
- Notable: Portland neighborhood playbooks, analytics‑driven roadmaps
10) Obility (Portland)
B2B/SaaS‑focused growth shop; strong in demand gen & SEO for complex funnels. Fit: Portland tech and enterprise B2B.
- Site: obilityb2b.com
- Notable: Enterprise‑friendly process, RevOps awareness
11) Portland SEO Growth Partners (Portland)
Boutique local SEO/content specialists; strong reviews and case narratives. Fit: SMBs needing content‑led local growth.
- Site: portlandseogrowth.com
- Notable: Content programs tied to local intent
12) Sproutbox (Portland)
Full‑service marketing with SEO packages and transparent positioning; Portland office and pricing‑tier framing. Fit: SMBs needing packaged SEO plus creative help.
- Site: sproutbox.co
- Notable: Clear packaging and deliverables
13) Webfor (Vancouver, WA — Portland metro)
Award‑winning local SEO with many Portland clients; strong small‑business orientation. Fit: local service providers, trades, healthcare.
- Site: webfor.com
- Notable: Local services specialization
14) UpCity & Semrush directory picks
Curated “best of Portland” lists are a helpful scouting tool (not endorsements). Filter by Local SEO specialty and budget to expand this short‑list with fresh names.
- Sites: upcity.com, semrush.com/agency
- Notable: Easy filtering by budget, industry, and services
15) Clutch category leaders
Clutch’s Portland SEO pages rotate monthly; check for fresh client reviews and “industry focus” filters (e.g., real estate, healthcare).
- Site: clutch.co/seo-firms/portland
- Notable: Lots of verified reviews and focus filters
Portland mini case blurbs
Anonymized composites representative of real Portland‑metro engagements. Your mileage will vary based on category, competition, and inputs.
Case 1 — SE Portland Dental Clinic (single‑location)
- Starting point: Ranking #12–15 for “dentist + neighborhood,” sporadic map visibility; GBP missing services, no UTM tracking, 9 reviews.
- Work: Category/sub‑category cleanup, services & insurance added to GBP; 2 service pages + 1 “neighborhood” page; citation cleanup/suppression; review program seeded via front‑desk workflow; local sponsorship listing.
- 90 days: 3‑pack visibility for 4 priority terms; calls from GBP up +58%; organic clicks up +41%; 22 new reviews (avg 4.9★).
- What moved it: GBP entity completeness + neighborhood‑specific content + review velocity.
Case 2 — North Portland Plumbing Company (multi‑truck)
- Starting point: Strong PPC, thin local pages, inconsistent NAP across aggregators, 2 trucks added without page updates.
- Work: Built 6 service+city pages (St. Johns, Kenton, Arbor Lodge, etc.), citation cleanup; GBP service areas aligned to route density; job‑site photo system; PR for community water‑heater donation.
- 120 days: 3‑pack wins in 3 neighborhoods; calls/leads up +72%; weekend emergency terms stabilized (positions 3–5).
- What moved it: Service‑area alignment + local PR mention + real photo cadence.
Case 3 — Hawthorne Boutique Fitness Studio (new location)
- Starting point: New brand to Portland; zero local authority; competing against national chains.
- Work: Location page with class‑type schema; GBP posts + events cadence; partnership mentions from nearby coffee and apparel shops; micro‑site for intro‑offer landing.
- 60 days: “pilates hawthorne” and “barre class se portland” map visibility from 0 → consistent top‑5; class trial sign‑ups lifted +36% MoM.
- What moved it: Neighborhood partnerships + event posts + intent‑matched landing.
Quick‑compare table
Agency | Local SEO/GBP Page | Good fit for | Metro presence |
---|---|---|---|
Anvil Media | Yes | Integrated SEO+PPC | Portland |
Brilliance | Yes | Boutique/technical | Portland |
Delmain | Yes | Dental/healthcare | Portland |
Good & Gold | Yes | Ecommerce/creative | Portland |
Gravitate | Yes | Web+SEO/CRO | Vancouver, WA |
Intuitive Digital | Yes | Values‑driven orgs | Portland |
Logical Position | Yes | Multi‑location/scale | Portland area |
Mad Fish Digital | Yes | Transparent SEO | Portland |
Nesace Media | Yes | SMBs/growth | Hillsboro/Portland |
Obility | Yes | B2B/SaaS | Portland |
Portland SEO Growth Partners | Yes | SMB/content‑led | Portland |
Sproutbox | Yes | Packaged SEO + creative | Portland |
Webfor | Yes | Local services/trades | Vancouver, WA |
“Yes” indicates the agency publicly lists a dedicated page for Local SEO/GBP services at time of writing.
Typical Portland local SEO pricing (what to expect)
Most monthly SEO retainers land between $500–$5,000. Local SEO for a single location is usually on the lower half of that range; multi‑location or high‑competition categories require more content, links, and review ops, which raises the budget.
Directional ranges:
- Freelancer/solo: $500–$1,500/mo
- Boutique agency: $1,500–$3,000/mo
- Mid‑size agency: $2,500–$5,000/mo
- Multi‑location/competitive: $4,000–$8,000+/mo
Reality check: Budget without consistent inputs (content, reviews, links, technical fixes) won’t move the needle. Expect 90–180 days to see meaningful map movement in competitive niches.
How to choose the right partner
Use these in your discovery calls:
- Primary goal clarity (Maps pack vs. organic locals vs. multi‑location consistency)
- GBP operations: categories, services, UTM tracking, review velocity strategy
- Citation/data hygiene (NAP cleanup & suppression plan)
- Location page quality (unique content, internal links, FAQs, schema)
- Link earning (local PR, sponsorships, digital PR vs. low‑quality directories)
- Content plan (keyword clustering for “service+city” and adjacent intent)
- Reporting (GSC/GA4, GBP Insights, call tracking, form attribution)
- Communication cadence (weekly sprints vs. monthly; who owns what)
- Timeline envelopes (90–180 days to meaningful map movement—never guarantees)
- Red flags: guarantees, PBNs, paid reviews, “automated” citation spam
DIY vs. agency: what actually moves Maps rankings
- Relevance + Prominence + Distance drive local results; you can’t change distance, so manage what you control: complete GBP data, reviews, photos, posts, and on‑site local relevance.
- Reviews (quality + steady velocity) and consistent NAP are table stakes.
- Content & links still matter—build helpful service/area pages and earn local mentions (sponsorships, news blurbs, partner links).
Internal resources to get started fast:
- Unlocking the Power of Local SEO in Portland — nesacemedia.com/unlocking-the-power-of-local-seo-in-portland/
- Local SEO in Portland — nesacemedia.com/local-seo-in-portland/
- Your Go‑To SEO Agency in Hillsboro, Oregon — nesacemedia.com/your-go-to-seo-agency-in-hillsboro-oregon/
- Small Business SEO: Hillsboro Best Practices — nesacemedia.com/small-business-seo-hillsboros-best-practices/
- Local SEO: Your Guide to SEO Success in Hillsboro, OR — nesacemedia.com/local-seo-your-guide-to-seo-success-in-hillsboro-or/
Comparison: services vs. specialties
Agency | GBP Mgmt | Citations | Local pages | Reviews program | Link earning | Web/CRO |
---|---|---|---|---|---|---|
Anvil Media | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Brilliance | ✓ | ✓ | ✓ | — | ✓ | — |
Delmain | ✓ | ✓ | ✓ | ✓ | — | ✓ |
Good & Gold | — | — | ✓ | — | — | ✓ |
Gravitate | — | — | ✓ | — | ✓ | ✓ |
Intuitive Digital | ✓ | ✓ | ✓ | — | ✓ | — |
Logical Position | ✓ | ✓ | ✓ | — | ✓ | — |
Mad Fish Digital | ✓ | — | ✓ | — | ✓ | — |
Nesace Media | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Obility | — | — | ✓ | — | ✓ | ✓ |
Portland SEO Growth Partners | ✓ | ✓ | ✓ | ✓ | — | — |
Sproutbox | ✓ | — | ✓ | — | — | ✓ |
Webfor | ✓ | ✓ | ✓ | — | — | ✓ |
“—” = not explicitly promoted on the referenced page; verify in scoping calls.
When to consider Vancouver‑WA or niche specialists
The Portland metro spans both sides of the river. Nearby Vancouver agencies (Webfor, Gravitate) frequently serve Portland local businesses and may offer faster lead times. For regulated verticals (dental, legal, SaaS), niche shops like Delmain (dental) or Obility (B2B/SaaS) can outperform generalists.
FAQs
What does a local SEO program include?
Core pillars: GBP optimization/ops, citation & NAP cleanup, local content (service/area pages), link earning/digital PR, on‑site tech hygiene, and reviews management.
How long until I see results?
Plan on 90–180 days for noticeable map/ranking movement in competitive categories, assuming consistent inputs (content, reviews, links). Anyone “guaranteeing” #1 Maps rankings is a red flag.
How much should Portland businesses budget?
Most single‑location SMBs invest $500–$3,000/mo depending on competition and scope; multi‑location or aggressive categories can exceed that.
DIY resources to start today?
- Google Business Profile help docs on improving local ranking
- Practical GBP optimizations and local SEO playbooks (Backlinko, WordStream, etc.)
CTA
Want us to build your Portland‑ready plan?
- Primary → Get a custom local SEO plan
- Secondary → Book a 15‑minute call